Privacy Policy (Rover Alert)

Last updated: Dec 1, 2025

Rover Alert (“we,” “us,” or “our”) provides a mobile application that helps users and animal shelters send and receive alerts about lost pets. We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information when you use the Rover Alert mobile app (“the App”).

By using the App, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

1.1 Information You Provide

Alert Messages: When you send an alert, we collect the alert text you submit.
Optional Account Info (if implemented later): Name, email, or organization when provided by you.

1.2 Automatically Collected Information

Device Push Notification Token: Used solely to send lost pet alerts to your device. We do not sell or share these tokens with third parties. Tokens are deleted when you uninstall the app or opt out of notifications.
Log Data: We may collect basic technical information (device type, OS version, IP address) for app diagnostics and security.
Location Data (Optional): If you enable location permissions, we may use approximate or precise location to show alerts relevant to your area and allow shelters to coordinate volunteer activity. Location data is never sold and is only used to operate the app’s core functionality.

2. How We Use Your Information

We use collected data to:

Deliver push notifications about lost or found pets
Register your device to receive alerts
Improve app performance and reliability
Protect against fraud, spam, and abuse
Contact you about important app updates, if permitted

We do not sell or rent your personal data.

3. How We Share Information

We may share information only in the following limited situations:

With Animal Shelters or Authorized Partners: Only alert-related information (e.g., your alert message and optional shared location).
For Legal Requirements: If required to comply with law, legal process, or protect our rights.
Service Providers: Trusted vendors who help operate the app (e.g., cloud hosting, push notification services) and are bound by confidentiality.

We do not share personal information for advertising purposes.

4. Data Retention

Push notification tokens are retained only while you have the app installed or notifications enabled.
Alert messages may be kept for a short period (e.g., 30 days) to support shelter operations.
Diagnostic logs are retained for security and performance analysis.

You may request deletion at any time by contacting us.

5. Your Choices

Notifications

You may enable or disable notifications at any time through your device settings.

Location Services

Location access is optional. You may revoke location permissions at any time.

Data Access & Deletion

You may request access to the information we store or correction/deletion of your information.

6. Children’s Privacy

The App is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we discover such information, we will delete it immediately.

7. Security

We use reasonable technical and organizational measures to protect your information. No system is 100% secure, but we take data protection seriously and continually improve our safeguards.

8. International Users

If you use the App outside the United States, you consent to processing in the U.S. where privacy laws may differ from those in your country.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify users of significant changes via the App or website.